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Zoom Not So Innocent
Zoom Not So Innocent
Zoom Not So Innocent

Not So Innocent

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For our babes that know they’re a baddie in disguise, often keeping it classy during the day but already knowing they’ll slay as soon as it’s time to play. For our babes that are a savage only when they want to be... this lash is for you.

Why will you love this lash?
The look of Not So Innocent has the perfect natural flair, with medium-thickness to give a perfect volume and dimension without being “too much”.

What will your #mood be when rocking this lash?
You’ll make others wonder about you just by batting an eye with these lashes, and sometimes being mysterious is the best type of fun.

How do you complete the look with this lash?
Make sure to pair this look with the black Lit Liner. It will give you the perfect “Not So Innocent” vibe, ready to slay at a moment’s notice!

    - Luxury Mink

    - 16mm

    - Fluttery
    - Full-Body

    - Flare

    - Maximum

    - Up To 25 Wears

    Complete Your Glam:

    The Baby Girl Kit

    $48.00 $60.00

    Out of stock

    Not So Innocent



    Light on the eyes

    The Glam Kit: Whether natural glam or full glam, all lashes have a soft flexible band and are light as a feather.

    Magnetic Lashes: The more magnets the heavier the lashes feel on the eyes.

    Eyelash Extensions: The fuller your lashes, the heavier it is on your eyes.

    Beginner Friendly

    The Glam Kit: No skills required with our Lit Liner. You can apply your lashes in under 60 seconds! The clear Lit Liner is best for those beginners who are still learning how to apply their everyday glam.

    Magnetic Lashes: Eyeliner skills required. Magnetic Lashes don't offer a clear liner for beginners so if you don't know how to apply your eyeliner it will be hard to apply your lashes!

    Eyelash Extensions: You will need to hire a professional to apply your lashes. This will cost more $$$ because not only are you paying for the lashes but you are also paying for the costly service!


    The Glam Kit: All of our lashes are 100% reusable. With proper care you can re-use the lashes up to 25 times.

    Magnetic Lashes: Most magnetic lashes are reusable but the magnets are fragile and tend to fall out easily. Once a magnet falls out they are no longer reusable and you will have to order a new pair each time.

    Eyelash Extensions: They are one-time wear. While they do last a few weeks, every girl knows they start to fall out and you need to get them re-done asap!

    Easy To Remove

    The Glam Kit: All of our lashes are easy to remove. You can use any make-up remover and it'll come right off!

    Magnetic Lashes: Magnetic liner is not as easy to remove. You need to scrub a little harder than usual to remove the actual liner.

    Eyelash Extensions: If you try to remove your eyelash extensions on your own this will damage your natural lash and leave you with even more naked eyelashes! Removing eyelash extensions has a cost and you'll need to go to a professional to have them removed.

    Natural Looking

    The Glam Kit: We take pride on having the most natural looking & fluffiest lashes on the market! If you love natural glam all you have to do is pair any of our lashes with our clear Lit Liner so you can achieve the "eyelash extension" look for a fraction of the price!

    Magnetic Eyelashes: With the magnets on the lash band it's harder to achieve the "natural look". You will always have to apply your liner a little thicker than usual to have the magnets on the lashes stick to the liner. Magnetic Eyelashes don't offer clear liner which is a MUST for a natural everyday look!

    Eyelash Extensions: Yes, eyelash extensions give you that
    "Natural Look". But since you cannot remove the lashes and have to wear them as you shower and go to sleep, the lashes slowly start to fall out and that expensive natural look becomes the "I need to spend more money ASAP" look.

    Apply In Under 60 Seconds

    The Glam Kit: Whether you are a lash pro or a lash beginner we are proud to say that you can apply your lashes in under 60 seconds! If you don't have that eyeliner skill don't worry the Clear Lit Liner will hide all of your liner mistakes.

    Magnetic Eyelashes: If you are a pro you can definitely apply your magnetic eyelashes in under 60 seconds. BUT, if you are a lash beginner still learning this will be difficult for you and will take longer than 60 seconds.

    Eyelash Extensions: Applying eyelash extensions can take up to 3 hours depending on the volume lash you want and how experienced the lash technician is. Nobody has time for extensions these days!


    How do I apply my lashes with the Lit Liner?

    STEP 1: Shake the eyeliner pen well before use.

    STEP 2: Apply 2 layers onto your eyelids and let dry for a few seconds.
    Tip: Put a little extra to your inner & outer corners this will help the lashes stay on longer

    STEP 3: Apply your lashes directly on top of the eyeliner.

    How do I remove and clean my lashes?

    You can use your favorite eye-makeup remover, micellar water or baby oil to remove the liner off your eyelid.

    Do you use magnets in the Lit Liner?

    Our team has been obsessed with not only making beauty simple, but also safe!  Our non-toxic, non-damaging liners will magically stick to the lashes, but absolutely zero magnets are required.  What that means is these will be some of the lightest lashes you've ever worn! 

    Is the Lit Liner safe?

    It absolutely is!  Our Lit Liner is made from safe ingredients, and on top of that, there are absolutely zero magnets in the adhesive liner.  Other brands sometimes use magnets, but just remember magnets are for your fridge, not your eyes! 

    Can I wear mascara with The Glam Kit lashes?

    Yes!  But because our lashes are such a high quality with jaw-dropping volume, you'll instantly glam your eyes even if you don't want to wear mascara.  It's completely up to you!  

    What's so special about your Lit Liner?

    A lot of people don't actually know how to apply lashes.  In addition, a lot of people are concerned about putting magnets on their eyes, as other brands sometimes advertise. Our Lit Liner is the result of our top of the line beauty innovation, creating an adhesive liner for ALL levels of lash application, from absolute beginners to professional MUA's.  No matter your experience with lashes, you can apply them in under 5 minutes just like our press on nails! 


    Shipment Processing Time

    Our team is incredibly proud to process orders at record time.  We will do our best to ship same-day orders placed before 10AM PST Monday - Friday (excluding holidays).  Orders placed on Friday or over the weekend will be shipped out first thing on the next Monday.  Please note that during holidays we might have unexpected volume increases, so please be patient with us but we will still do our best to get your order to you ASAP! 

    Fast shipping

    Despite the ongoing complexities of the pandemic, we have an amazing commitment to you as our team works around the clock to coordinate with our shipping partners on the fastest, most cost-efficient shipping.

    We offer the following for domestic orders: 

    Standard Shipping: 3-5 Business Days

    For international orders: Standard International Shipping

    (Australia): 7-10 Business Days Standard International Shipping

    (Canada): 7-10 Business Days Standard International Shipping

    (Mexico): 7-10 Business Days Standard International Shipping

    The above represents the expected delivery once your order has been processed.

    *Business days do not include weekends or holidays such as New Year’s Day, Martin Luther King Jr. Day, President’s Day, Memorial Day, 4th of July, Labour Day, Thanksgiving, and Christmas.

    Customer Care

    Questions? Click here to Contact Us. We'll get back to you as soon as we can!


    Our high-quality lashes are reusable up to 25 times.

    Our lashes & liner are totally water-proof, wind-proof and smudge-proof.

    The easiest lash system on the market. Apply in under 60 seconds with our revolutionary liner. No experience required.

    From early mornings to late nights, your lashes will stay on the entire day.


    Learn how you can apply your lashes in under 60 seconds!


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